Privacy policy
Last updated November 2026
Who we are
Wildfire Ready Utah is a marketing and referral service of Den Entertainment Inc. We connect Utah homeowners with independent local companies that do wildfire clearing and home-hardening work, and we sell an optional readiness report. We are not a contractor, insurer, or government agency.
Addresses you check
When you use the address checker, the address you type is sent to a public geocoding service (the U.S. Census Bureau geocoder, or Esri's geocoder as a backup) to find its location, and that location is checked against the State of Utah's public wildfire map. We don't save addresses you only check.
Information you submit
When you request a quote, we collect your name, phone, email (optional), the property address, what you need, your timeline, your notes, and your consent choices. When you run a free Quick Check, we collect your name, email, property address, your answers and the photos you add, and an AI tool reviews the photos to prepare your results. When you reserve a report, we collect your name, email, phone (optional) and property address. Later, if you buy a report, we collect the photos and answers you upload.
Emails
We email you your results and anything you order. If you leave the reminders box checked on the Quick Check, we also send a few follow-up emails a year: tips for your property, state fee reminders, and offers for our Documentation Packet. Every one has a one-click unsubscribe link, and we stop right away.
Who we share it with
A quote request goes to one local partner company so they can contact you about your property — never to a list. Quick Check results go to a local partner only if you check that separate box. Report photos and answers are used only to prepare your report. We don't sell your personal information. We may share information when required by law.
Calls and texts
Checking the required consent box lets one local partner contact you about your request. Text messages are sent only if you check the separate, optional text consent box. Message and data rates may apply; reply STOP to opt out.
How long we keep it
We keep requests and reports for as long as we need them to provide the service and keep business records. Report photos are kept for up to two years so you can update your documentation, unless you ask us to delete them sooner.
Your choices
To see, correct or delete your information, email justin@wildfirereadyutah.com or call (801) 882-2475. We'll respond within 30 days.